Testimonials

“Sally, simply put, is a ‘triple threat.’ She has an exhaustive knowledge of her favorite topics, aging and baby boomers. She has great story ideas. And…she’s a pleasure to work with: passionate, smart — and funny. (Takes her work very seriously — but not herself.) I always look forward to teaming up — and hope to do so for many years to come.”

Glenn Ruffenach, former News Editor, The Wall Street Journal

“Sally is the consummate pro—fast, organized, thorough—and a talented wordsmith. Once I’ve placed an assignment in Sally’s hands, my worries have ceased.”

Mark Starr, former Boston Bureau Chief, Newsweek Magazine

“Sally is a serious journalist but also a joy. Her passion for the issues and the people she covers is real and it’s apparent in her writing. Her gift for identifying trends that are affecting, and will affect, older audiences is a rarity. She will not hesitate to make a story better, even if it requires additional reporting, and takes editing suggestions with grace. Sally delivers well-researched, well-reported pieces that are a cinch to edit.”

Carol Kaufmann, former Acting Executive Editor, the AARP Bulletin

“Sally is one of the most respected and experienced journalists now writing about boomers and aging issues. Her expertise and clear writing make her work shine brightly. For me, her work is a must read.”

Kerry Hannon, author on 50+ careers and finance, writer for the New York Times, AARP, Forbes and PBS’s Next Avenue

“Sally is an intelligent reporter and smooth writer with especially strong knowledge of topics related to retirement and aging. She has a sophisticated understanding of trends in this area and the ability to sift through a great deal of complex information…and then write in an engaging and clear way about whatever topic is at hand. She is very professional and delivers excellent “value” for the freelance dollar.”

Mark Miller, Retirement columnist for Reuters, Morningstar & WealthManagement.com

“Sally has written a number of wonderful stories for me at PARADE. She is always speedy, reliable and terrific at finding real people to augment her research.”

Emily Listfield, Editor at PARADE MAGAZINE

Sally is one of the most respected writers in the mature consumer space. She has immersed herself in the concerns of the aging population and written excellent articles on topics like caregiving, housing, 50+ technology, older workers and lifestyle. Sally’s work is always insightful, thought-provoking and thorough.

Lori Bitter, Author of “The Grandparent Economy” and President of The Business of Aging

“Sally is among my inner circle of trusted colleagues. She is a highly skilled and experienced writer and a thoughtful, articulate speaker. Sally’s ability to provide a gripping emotional framework rich with pertinent data and facts, underscores her unique style of story telling. I particularly appreciate Sally’s nuanced and insightful portrayal of the complex issues associated with aging and caregiving.

Jody Gastfriend, Author of “My Parents’ Keeper” and VP, Senior Care, care.com